What is an AI SEO audit?

An AI SEO audit evaluates how effectively search engines and artificial intelligence platforms (such as ChatGPT Search, Perplexity, Google Gemini, and Claude) can crawl, render, interpret, and cite your website alongside traditional Google search crawlers.

Is AI Scan My Site free?

Yes, AI Scan My Site offers 5 free website audits every day with zero credit card required. You can also claim free unlimited scans using promo code FREEPRO.

What does an AI SEO audit check?

It inspects AI bot permissions in robots.txt (GPTBot, PerplexityBot, ClaudeBot), checks for llms.txt context manifests, verifies JSON-LD schema entity graphs, audits vision AI alt text, and evaluates PageSpeed Core Web Vitals.

How is AI Scan My Site different from PageSpeed Insights?

Google PageSpeed Insights focuses on frontend performance metrics (LCP, CLS, INP). AI Scan My Site integrates official PageSpeed performance data with dedicated AI bot crawlability, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO).

Answer Engine Optimization (AEO) is the practice of optimizing content, direct answers, and FAQ schemas for conversational voice assistants and AI answer engines like ChatGPT and Perplexity.

Generative Engine Optimization (GEO) ensures your brand entities, structured schemas, vector context, and authoritative citations are recognized across LLM search indexes and AI overviews.

Can AI Scan My Site check AI crawler accessibility?

Yes. Our scanner checks whether AI user-agents (including GPTBot, ChatGPT-User, PerplexityBot, ClaudeBot, and Google-Extended) are allowed or blocked in your robots.txt configuration.

llms.txt is an emerging web standard that provides clean markdown context summaries of your website's key pages, purpose, and APIs specifically formatted for Large Language Model indexing.

5-Step Technical Checklist 7 Min Read

How to Run a Complete Website Audit in 5 Steps (2026 Guide)

Traditional SEO audits only measure desktop performance and legacy backlinks. In 2026, a comprehensive website audit must inspect AI crawler permissions, llms.txt manifests, JSON-LD Schema graphs, and Core Web Vitals.

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Want to run an automated 43-point audit right now without manual code checks?

Check AI Crawler Permissibility in `robots.txt`

The first step of any modern audit is ensuring search engines and AI answer engines can access your pages. Check your /robots.txt file for explicit block rules affecting major AI agents:

GPTBot (OpenAI Web Crawler)
ChatGPT-User (Real-time user browsing)
PerplexityBot (Perplexity AI Search)
ClaudeBot (Anthropic Claude AI)
Google-Extended (Google Gemini AI overviews)

Validate Machine Context Manifest (`llms.txt`)

/llms.txt is the web standard for Large Language Model indexing. It provides direct markdown summaries of your core services, APIs, and key pages so LLMs cite your brand accurately.

# Example llms.txt entry

# Domain: yourwebsite.com

> Free AI SEO audit tool and website grader.

Audit JSON-LD Schema Entity Graphs

Verify that your homepage and key landing pages contain validated application/ld+json blocks for Organization, WebSite, and WebApplication entities.

Measure Core Web Vitals & PageSpeed

Performance directly impacts rankings. Test Largest Contentful Paint (LCP < 2.5s), Interaction to Next Paint (INP < 200ms), and Cumulative Layout Shift (CLS < 0.1).

Fix Technical On-Page & Vision AI Gaps

Ensure every image has descriptive alt text for Vision AI models, canonical tags match, open graph social tags are set, and meta titles/descriptions target target commercial terms.

Run Your 5-Step Audit Automatically

Get an instant 43-point audit report with copy-paste code fixes for robots.txt, llms.txt, and Schema markup.

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